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The Findability Formula: The Easy, Non-Technical Approach to Search Engine Marketing

Heather F. Lutze




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 | #1173906 in Books |  2009-03-09 | Original language:English | PDF # 1 |  9.20 x.60 x7.50l,1.10 | File type: PDF | 288 pages

||1 of 1 people found the following review helpful.| Informative primer on marketing with the search engines|By Vincent Poirier|David Ogilvy wrote "Confessions of an Advertising Man" and rocked Madison Avenue. He gave away his trade secrets! He told people how he came up with his campaigns! He showed them how to do it! When others questioned his sanity, he replied simply that his customers were not advertisers and they did not wa| |"...shows how to position your business front and centre when prospects are searching online for solutions you can provide." (Globe and Mail, April 2009)|From the Back Cover||Get your business noticed—and make more p

To be successful in business you must be able to attract the right clients and persuade them to buy. However, on the internet, people only see what the search engines direct them to and the competition for those top spots is fierce. So how do you ensure that your business is front-and-center when prospects are searching for solutions? The answer is The Findability Formula. The Findability Formula is for anyone who wants to improve results from Internet marketing. The boo...

You can specify the type of files you want, for your device.The Findability Formula: The Easy, Non-Technical Approach to Search Engine Marketing   |  Heather F. Lutze. I really enjoyed this book and have already told so many people about it!

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