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Starting with the Shopper: Research Insights for Winning at Retail

Scott Young




[PDF.ui69] Starting with the Shopper: Research Insights for Winning at Retail

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 | #1920796 in Books |  2014-12-05 | Original language:English |  8.75 x6.75 x.25l, | File type: PDF | 136 pages

||0 of 0 people found the following review helpful.| Four Stars|By Noam Lederman|Talking about the shoppers at the supermarket and not in the stores|0 of 0 people found the following review helpful.| Five Stars|By Sem Loh|Best|About the Author|Scott Young is the President of Perception Research Services, a company that conducts over 800 research studies each year to help companies understand shoppers, ensure packaging excellence, and win at retail. Scott is a contributor to publicatio

In his latest book, Starting with the Shopper, author Scott Young shares insights, case studies and "lessons learned" from thousands of studies conducted by Perception Research Services, a global leader in packaging and shopper marketing research.

Gather many actionable insights on key shopper marketing challenges, including:

--Breaking through within cluttered stores and shelves

--Making complex brands easily shop-able

--Connec...

You can specify the type of files you want, for your gadget.Starting with the Shopper: Research Insights for Winning at Retail   |  Scott Young. Just read it with an open mind because none of us really know.

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