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Measuring the Digital World: Using Digital Analytics to Drive Better Digital Experiences (FT Press Analytics)

Gary Angel




[PDF.cs95] Measuring the Digital World: Using Digital Analytics to Drive Better Digital Experiences (FT Press Analytics)

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 | #545519 in Books |  Pearson FT Press |  2015-12-19 | Original language:English | PDF # 1 |  9.00 x1.10 x6.00l,.0 | File type: PDF | 272 pages

 | Pearson FT Press

||3 of 3 people found the following review helpful.| Groundbreaking work that connects the dots on digital and omnichannel measurement.|By M. Sponder|Really glad Gary Angel wrote this book (been hoping he'd write for a while) as a fan and follower of his writing for some time.

Let me say a few words about this wonderful work of his - its more a book for an advanced analytics practitioner than a beginner (though a begin|About the Author|

Gary Angel currently leads Ernest & Young’s (EY) Digital Analytics Practice. EY acquired Gary’s previous company, Semphonic, in 2013. As President and co-founder, Gary led Semphonic’s gro

THE DEFINITIVE GUIDE TO NEXTGENERATION DIGITAL MEASUREMENT: INDISPENSABLE INSIGHT FOR BUILDING HIGH-VALUE DIGITAL EXPERIENCES!

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