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Innovation Games: Creating Breakthrough Products Through Collaborative Play

Luke Hohmann




[PDF.me87] Innovation Games: Creating Breakthrough Products Through Collaborative Play

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 | #249974 in Books |  Luke Hohmann |  2006-09-07 | Ingredients: Example Ingredients | Original language:English | PDF # 1 |  8.90 x.60 x7.90l,.84 | File type: PDF | 192 pages

 | Innovation Games Creating Breakthrough Products Through Collaborative Play

||2 of 2 people found the following review helpful.| A must read for innovation leaders|By Armond Mehrabian|I like this book because it's full of practical tools on discovering your customer's needs, wants, and likes. As an agile innovation consultant, I have used several techniques from this book to help customers describe their most important features (product box) and then prioritize them (buy a feature). The author emphasizes|From the Back Cover|Innovation Through Understandingsm The toughest part of innovation? "Accurately predicting what customers want, need, and will pay for." Even if you ask them, they often can't explain what they want. Now, there's a breakthrough solution: "Inn

Innovation Through Understandingsm

 

The toughest part of innovation? Accurately predicting what customers want, need, and will pay for. Even if you ask them, they often can’t explain what they want. Now, there’s a breakthrough solution: Innovation Games. Drawing on his software product strategy and product management consulting experience, Luke Hohma...

You can specify the type of files you want, for your gadget.Innovation Games: Creating Breakthrough Products Through Collaborative Play   |  Luke Hohmann. A good, fresh read, highly recommended.

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