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Seven Layers of Social Media Analytics: Mining Business Insights from Social Media Text, Actions, Networks, Hyperlinks, Apps, Search Engine, and Location Data

Gohar F. Khan




[PDF.zx42] Seven Layers of Social Media Analytics: Mining Business Insights from Social Media Text, Actions, Networks, Hyperlinks, Apps, Search Engine, and Location Data

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 | #859744 in Books |  2015-07-02 | Original language:English | PDF # 1 |  9.69 x.49 x7.44l,.87 | File type: PDF | 216 pages

||0 of 0 people found the following review helpful.| Five Stars|By ali|Perfect|0 of 0 people found the following review helpful.| Five Stars|By Pat Edwards|Thank You|0 of 0 people found the following review helpful.| It can be a good start for absolute beginners|By Maria|It can be a good start for absolute beginners, but a half o| ||“This is a useful guide to the emerging world of social media analysis. It offers one the first practical frameworks for understanding social media. The volume provides step-bystep instructions for the complete work flow for data collection and analysis

The book offers concepts, tools, tutorials, and case studies that business managers need to extract and analyze the seven layers of social media data, including text, actions, networks, apps, hyperlinks, search engines, and location layers. Social media analytics is about converting unstructured social media data into meaningful business insights. By the end of this book, you will have mastered the concepts, techniques, and tools used to extract business insights from so...

You easily download any file type for your device.Seven Layers of Social Media Analytics: Mining Business Insights from Social Media Text, Actions, Networks, Hyperlinks, Apps, Search Engine, and Location Data   |  Gohar F. Khan. A good, fresh read, highly recommended.

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