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IT-Marketing: Produkte anders denken - denn nichts ist, wie es scheint (German Edition)

Norbert Gerth




[PDF.pq92] IT-Marketing: Produkte anders denken - denn nichts ist, wie es scheint (German Edition)

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 | #15111147 in Books |  2010-10-21 | Original language:German | PDF # 1 |  9.25 x1.22 x6.10l,1.63 | File type: PDF | 519 pages

|| ||Aus den Rezensionen:| “... bringt ständig Innovationen und Veranderungen hervor. Wer hier im Marketing oder Vertrieb arbeitet hat es mit Produkten zu tun die in der Regel schnell veralten und darüber hinaus ein gewisses technisches Verst&

Das Buch konzentriert sich auf die wesentlichen Aspekte des Marketings im IT-Sektor und legt die wichtigsten dahinter stehenden Denkmuster offen. Leser erfahren, welche Konzepte und Modelle für eine erfolgreiche Markt- und Kundenorientierung unabdingbar sind und welche Methoden, Tools und Instrumente für die Umsetzung benötigt werden. Der Autor hat die Inhalte systematisch und praxisnah aufbereitet, die Tauglichkeit der Ansätze veranschaulicht er anha...

You can specify the type of files you want, for your device.IT-Marketing: Produkte anders denken - denn nichts ist, wie es scheint (German Edition)   |  Norbert Gerth. I was recommended this book by a dear friend of mine.

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